OxfordSM

We worked with a consumer goods company to develop its brand portfolio and create growth in specific categories. We helped them create and tell a powerful brand story to underpin their strategy and to motivate and excite their retail partners. As well as helping our client sell their new strategy to retailers, we helped them create more ways to innovate. The program was so successful that one of their retail partners hired us to engage their suppliers in their category vision and help identify the best ways to deliver it in store.