Perry Group

Since 1962, Perry Group, Ltd. has focused on commercial and industrial real estate throughout the suburban Chicagoland area. We exclusively self develop as well as represent other commercial property owner's motives and spend every day participating in the marketplace where decisions get made and commercial space gets leased and sold. Having developed over 1 million square feet of specialized commercial properties in the greater Chicagoland area allows a legitimate and keen understanding of market dynamics that effect the feasibility of proposed developments. Success is predicated upon an intense knowledge of the marketplace, specialized training and access to a vast network of buyers, sellers, tenants, landlords, investors, developers and other participants in this narrow field. Associations like the Society of Industrial and Office Realtors, whose membership is limited to only 1,800 qualified practitioners internationally and less than 110 in the State of Illinois, provide essential tools for successful commercial real estate transactions. Membership in this particular group is limited to practitioners with the experience, level of sales, continuing education requirements and strict ethical standards. The average real estate professional cannot just join these organizations. Market experience is evidenced through the following recent activities: Over $150 million in various commercial-industrial transactions in the marketplace in 2007/08. Sale or lease of over 1.5 million square feet of commercial-industrial space and 1,800 acres within the marketplace in 2007/08. The optimum marketing program for the subject property would consist of a combination of several elements. Each component of the program is somewhat dependent upon the others for maximum exposure, effectiveness and impact. The success of the program is predicted upon our ability to adjust and respond to the impact of each segment of the program and the interest generated by such efforts. It is recommended that a review and analysis occur every thirty (30) days. This kind of frequent monitoring means that if a particular media proves highly successful, we can increase our use of it. Conversely, if we find a media does not sufficiently generate the response we are seeking, we can adjust our approach. In order to assure our ability to respond to the impact of each element of the program, we need to maintain some degree of fluidity and flexibility in how we use each medium. Provided, herein is an overview of a recommended approach. Again, the caveat is that elements may be eliminated or their use increased contingent on their effectiveness, as the program proceeds.