Podean

Podean (poh-dee-uhn) hails from the word "antipodean" that refers to things diametrically opposed. Specifically, it is a term used in reference to Australia and New Zealand by inhabitants of the northern hemisphere. The notion of being opposite is what our Podean is focused on - we want to operate and act the opposite of narrow, slow moving and slow acting agencies. Podean launched in 2018 and counts as their clients, brands within the auto, food, beauty, appliance and technology categories and have consulting engagements with media/advertising agency groups and high-profile global management consultancies. Podean's founder, Mark Power, recently co-authored "Amazon for CMOs" - a top selling business title where he interviewed many of the top CMOs about their opinions and ambitions as they relate to Amazon. Prior his current role as Global CEO, Travis Johnson created and was President of Dentsu's Amazon-focused consultancy, Sellwin Consulting. Before Dentsu he was Global CEO of Ansible Mobile, and also held CEO positions in Australia for media agencies UM, Initiative, Mnet and Cadreon. He was an Adweek Media Allstar in 2017. Podean has offices in New York, Sydney and London.