Preferabli

Preferabli is an AI-driven, B2B2C personalization and recommendation software platform for the wine, beer, and spirits industry. It uses AI-driven technology to support businesses selling wine and to help consumers looking to discover their own personal preferences, the way a wine professional would. Its software was built by PhDs in physiology and mathematics, and one of the largest groups of certified wine experts in the world. The company was founded in 2012 and is based in Syracuse, New York.