Root

Based in Waverly, Iowa, all of our products are natural & safe for all skin types as well as Vegan & Gluten Free. We do not use any harsh toxins or artificial dyes in our products. What started as a hobby out of Krista's kitchen has grown into a full line of natural makeup, skincare, haircare, body care & even non-toxic cleaning products with two retail locations in Iowa. We believe natural products don't have to be boring or less effective to be safe. We offer a huge variety of colors & products all boasting professional quality. Root products are made especially for sensitive skin but perform to the quality of professional products. We use only the best certified organic & natural ingredients & none of the commonly used fillers. By removing harsh fillers Root products are made with JUST the amazing ingredients you want. Root is a proud USA based company. All of our suppliers are based in the USA & the majority of our packaging & supplies are made in the USA. Thank you for stopping by! Please never hesitate to send us a message, we truly love & appreciate every single person who stumbles upon our website. Root is an independent company and we are 100% cruelty free! We only test our awesome products on ourselves, not our animal friends. CUSTOMER CARE