Ross Poultry Breeders

Ross Poultry Breeders is the proud supplier of the globally recognised and sought after Ross ® 308 broiler breeder to the South African poultry industry, this is in close association with Aviagen, the global leader in poultry genetics. The year 2016 marked the 45th anniversary of Ross Poultry Breeders entering into an agreement with Aviagen for the exclusive right to distribute the internationally renowned Ross broiler breeder to the local poultry industry and selected neighbouring countries. From its Scottish roots, Ross has been shaping the worldwide broiler breeder market and is today widely regarded as the industry leader, celebrating more than 60 years of success. The pioneering innovations such as multiple-environment selection, lifetime FCR and applied genomics keeps Ross at the forefront of poultry genetic. This industry leading brand is backed by a dedicated local technical management team seeking to consistently improve the performance of customer's by continually assessing production results. In addition to our local technical team, Ross Poultry Breeders has access to international support from professionals in areas such as, health, nutrition, incubation, as well as stock and environmental management.