Seperia

Seperia manages dozens of clients' PPC accounts across Google search & GDN, Facebook, Bing, Yahoo, LinkedIn, Yandex and more. We developed methodologies to optimize large-scale campaigns in terms of Inventory-Budget-Bid equilibrium. Our SEM involves sophisticated keyword pricing and bidding on thousands and sometimes millions of keywords with changing attributes - across different geographical locations, search engines and devices, at different times of day, and a hundred other factors, to make your campaigns self-financing, scalable and fetch the best return for your advertising spend. Our Edge.BI technology enables us to add your real back-office sales data into the equation and adjust the SEM strategy beyond CTR and conversions - into long term ROI and best customer LTV (life-time value).