Shoptrue

Shoptrue is a consumer-facing fashion marketplace offering a personalized shopping experience. It has developed powerful insights and unique capabilities to help match people to relevant brands and styles and change the way the world buys and sells clothes. It provides personalized product recommendations using collaborative filtering as well as brand, style, and shape-based recommender systems for personalized affinity predictions and recommendations, enabling retailers to better organize their product catalogs. The company was founded in 2021 and is headquartered in Salt Lake City, Utah.