Simworx

Simworx designs, assembles and delivers all of its turn-key solutions, with 75 percent of its suppliers for component parts located within 25 miles of the company's headquarters. RoboCoaster will continue to licence existing technologies as well as develop further intellectual property and will begin manufacturing at its new facility in the West Midlands, using the best of British engineering and production capability. Terry Monkton, Managing Director, Simworx said: "I am delighted to formalise our working relationship with RoboCoaster. As well as having access to some amazing technology, they have been an absolute pleasure to work with over the last 24 months. I am also pleased to be working with BGF as our investment partners. After speaking to BGF for the past 15 months, they also share our enthusiasm in the continued development of new technology and a desire for such technology to be manufactured here in Great Britain. Demand for media based attractions that offer visitors a new type of experience and can also provide entertainment regardless of weather conditions is growing exponentially - and we are well placed to meet that demand. "We will continue to focus on delivering technical excellence and this funding allows us to be even more adventurous and innovative with our research and design, with several new products in development. This, combined with Mike Lloyd's experience and expertise in supply chain management, puts us in a strong position to work on projects with the most exciting attraction venues globally. Gino De-Gol, managing director of RoboCoaster commented "The RoboCoaster mission has always been to pioneer new technologies in the field of entertainment and we have now amassed a significant bank of IP and know how for new applications. Additionally, the recent impact of the successful Simworx collaboration on our business cannot be overstated. I am absolutely thrilled at the prospect of this new venture and very much look forward to bringing all of our next generation technologies to market." Gurinder Sunner, BGF said: "Simworx and RoboCoaster are fantastic examples of the diversity of businesses in the Midlands. The fact that 75 percent of their suppliers are neighbouring businesses is even more exciting and is testament to the collective power of British business. Both companies have become internationally recognised and respected brands within their space. Suffice to say, this has been one of BGF's most exhilarating investments to date."