Sophus3

Sophus3 is a London-based multi-national team analysing all volume and premium car brands' web traffic in Europe, providing insight, analysis, advice, tactics and tools that enable car brands to better facilitate online consumer journeys. The company was founded in 2002 with the ambition to build a collaborative online analysis platform for car brands in order to help brands understand consumer demand and market better to consumers increasingly researching cars online. As Europe's only automotive technology company analysing online activity on behalf of all European-based global car brands' websites, Sophus3 provides quarterly (AMI) market reports providing a comprehensive picture of consumer online behaviour on and between car brand digital platforms, whitepapers such as the recent - "The end of the ICE age? - Digital insights into the electric vehicle buyer" - and an annual automotive insights forum and report - "The digital car buyer in numbers".