Square Roots

Square Roots is the technology leader in urban indoor farming. Its scalable "farmer-first" technology platform brings fresh, healthy food to urban areas year-round, while simultaneously training future generations of farmers. Founded in 2016 by serial entrepreneurs, Tobias Peggs and Kimbal Musk, Square Roots has a mission to bring local, real food to people in cities across the world while empowering the next generation of leaders in urban farming. Central to the Square Roots mission is a "Next-Gen Farmer Training Program" - a year-long program that puts participants at the forefront of the indoor urban farming industry while they are growing food as part of the Square Roots farm team. Using a unique and scalable technology platform, these young farmers are armed with intuitive tools, enabling them to quickly learn how to grow food that is more sustainable, healthy, and profitable. During their year at Square Roots, they're also educated on plant science, food entrepreneurship frameworks, and engaging local communities - preparing them for successful subsequent leadership roles in urban agriculture.