Streetspotr

Streetspotr (www.streetspotr.com) is a crowdsourcing platform in which ordinary shoppers give feedback via the app on, say, the availability of certain products or the implementation of promotional campaigns. Manufacturers and retailers receive the opinions of genuine customers as well as real-time info on the local situation without having to make regular inspections. Traxas Media (www.traxas.de) implements advertising campaigns with real-time analysis techniques for the POS as well as digital outdoor advertising. Visitors become an active part of animated adverts. The content of animated adverts is adapted dynamically using various physical features and location-based data. This makes advertising more engaging and hence more effective. Weview (www.weview.tv) is a platform for video reviews of products. Anyone can earn money with their product recommendations and receive test items. Viewers in turn can find out about products and buy them within the video at one of 100,000 partner shops.