Liftoff

We help consulting firms, law firms, and healthcare companies use social media to connect with current and future clients, referral sources, and existing and prospective employees. Done properly, marketing on social media sites can increase the buzz about your business and generate qualified leads. We start by developing a complete picture of your current objectives and priorities. We create an informed profile of the target audience and prospective clients. Then, we connect your goals to the available social media platforms. For some firms, a presence on LinkedIn and JD Supra might be the right fit. If your clients are business people-not lawyers-a Facebook for Business page can provide tremendous insight into your target audience and go a long way toward enhancing your visibility. For other clients, a WordPress blog, Twitter, or Pinterest might be more appropriate. Once we understand the best third-party sites for you, we identify real-time opportunities and create communication strategies to increase your visibility. Best of all, we make it easy by managing daily interactions and regular updates. We stay on top of the constantly shifting rules and technologies that govern this freewheeling world.