theMarketingSite

themarketingsite.com is an online marketing and communications knowledge hub. it covers a wide range of business and marketing topics including basic principles, the latest industry news and trends, research and statistics, case studies, opinion pieces, and thought leadership articles. more than this, its an interactive community of users that includes everyone from everyday marketing and communications practitioners to subject matter experts. our commitment is to build and retain a community of users, maintain and update content, and continually source added value benefits for our users. our intention is to engage our users in the co-creation of this site, and we encourage you to suggest relevant new directions and offerings. this is an organic project that will continue to adapt with the changing demands of the industry. its about sharing knowledge and experiences, giving each other advice and guidance, and opening doors to new ideas and technology, so that we can stimulate not only