Methodology

We are a business that creates high quality lead generation and lead management programmes. We have a sales process that is hard-wired into our DNA : Define. Develop. Deliver. Our process to profit... is based on data management, demand generation, engagement, nurture and evaluation to continually improve our client's campaigns. Our success is delivered out of a dynamic sales and customer management platform that seamlessly stitches together acquisition, retention and reactivation strategies to help companies deliver a 'whole of customer lifetime' view. Methodology brings together inbound lead generation via online marketing (SEO, PPC, Social, email, landing pages) and outbound lead generation/management via smart targeting and telephony-based nurture programmes. All activity is underpinned by our own technology platforms to govern, report and direct our campaigns, to deliver real and tangible ROI. Sectors we operate in include: Financial Services Utilities and renewable energy Telecomms Gambling and Leisure Manufacturing