Tourism Kelowna
As the lead destination marketing organization (DMO) for the Central Okanagan, Tourism Kelowna works on behalf of over 415 local businesses and the larger tourism and hospitality community to generate overnight visitor demand that economically benefits Kelowna and its surrounding areas. Meetings, conferences and event tourism play a major role in Tourism Kelowna's four-season development strategy, helping to round-out hotel occupancies and local spending during traditionally slower tourism months. Kelowna attracts 2 million visitors annually who in turn generate $337 million in local spending. A vital economic driver for the region, Kelowna's tourism industry provides 12,000 jobs, $142 million in tax revenue and generates $1.25 billion in total economic output annually.