Tracx

Tracx is the leading social business cloud empowering enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. The solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors, and influencers. It then makes those insights actionable through its contextually driven Social Recommendation Engine, enabling smarter interactions that deliver meaningful business results. The world's most respected and leading brands such as BMW, Kraft Foods, and Rolex rely on Tracx to identify and target audiences, improve planning, enhance monitoring and effectively engage consumers. Tracx is headquartered in New York City with offices in Tel Aviv and London.