Trebor

Trebor's tissue business has reached an all-time peak, thanks to what Glidden sees as the hard work of his team to make Trebor the outstanding supplier to the tissue converting industry. "We appreciate the tissue converters' parent roll supply concerns and make it Trebor's focus to deserve the trust the converters place in us," Glidden says. Independent converters continue to seek a stable, long-term source of supply, particularly in times of economic uncertainty. Trebor sees that its consistent record of supplying parent rolls of tissue backed by its superior customer service continues to give it the competitive edge in this marketplace. "For over 40 years, Trebor has supplied parent tolls of tissue/toweling, making us the largest supplier," Glidden observes. "We predict a bright future for Trebor and the companies it serves." Shipments of parent rolls of tissue have reached record levels with Trebor and its customers. Moving that massive amount of tonnage tested Trebor's service and support logistics. Don Glidden, Trebor President, observes, "thanks to an expanded computer system and the hard work of our experienced customer service department headed by Richard Repoli, we were up to the task." Trebor finds that 90% of its business is with long-term customers. "I've known many of our key customers for over 20 years," reports Glidden "and I'm hoping to know them another 25 years!" The multi-national scope of the marketplace is matched by Trebor's customer service personnel who can negotiate in many international languages including, Spanish, German, French and Italian. Every country has its own business terms and conventions and Trebor has been successful in making these understood by mills and converters over the years. Expertise in customs, insurance and currency exchanges is also key to this success. Monitoring day-to-day market intelligence around the world gives the customer service department an added edge in making the right business deals with the latest information. According to Sonia Parra-Apel, Trebor's manager of Latin American sales, "we try to make out customers feel at home, no matter what part of the globe they represent. Trebor sees building long-term personal relationships as a measure of their success and stability in the market.