Triple R Consulting

Triple R Consulting is a Madison, Wisconsin-based professional Marketing Services firm. Russ Rothman is the principal and owner. With over 30 years experience serving Madison area business clients, we provide not only strategic marketing planning but we also write, design, and produce whatever support materials are needed to accomplish those clients' goals. We serve our clients needs through daily liaison with all forms of mass media, an inventive rapport with graphic designers and printers, creative collaboration with video production specialists and performance-driven interaction with proven internet marketing professionals. When we meet with our clients to devise media strategies and / or create new materials, we definitely recognize "who is working for whom" and whose objectives are being pursued. It makes perfect sense to us to say that "It doesn't matter if you've heard of us before, only that you know of our clients". An important facet of our professional sense of purpose is that we consider ourselves to be our clients' Marketing Advocates. Our clients gain notable additional benefits when we take "representing their best interests" as our primary responsibility. Our clients' trust is rooted in our dedication to, and singular immersion in, their business' success. We "speak the language" of the media. Our clients reap bottom line and competitive advantages as a result of our experience and expertise negotiating with the media for optimal impact of their budgets. We have rightfully earned a reputation for pursuing - and getting - more exposure and targeted impact than might have been anticipated for with our clients' budgets, including defining and securing exceptional Added Value components. We are especially proud of the fact that we have worked for many of our clients for years, in some instances for decades. In an industry that seems to expect short-term relationships, the longevity of our business connections with our clients speaks volumes about our professional focus and continuing effectiveness.