Wedū Inc.

wedū is the answer to a question. who believes that the most meaningful revelations emerge at the far edge of your limits––that there are flashes of self-truth in moments of suffering? wedū. we believe that the true path forward is forged by breakthroughs of body and mind. we seek experiences that allow us to persevere towards a new understanding of individual potential. if you feel more, you can be more. wedū is a mindset rooted in the belief that every challenge ignites a spark of growth and change. we choose courage over comfort zone, adventure over apathy, hardcore over ho-hum. wedū is a community of people who believe that onward is the only option in the face of adversity, and that one person’s idea of fun is another’s definition of crazy. wedū is a content destination designed to provoke and equip people to embody an endurance lifestyle. the forward invites audiences into enlightening and down to earth conversations between lance armstrong and a myriad of personalities in ent