WiLD

WLLD is a rhythmic CHR-formatted radio station licensed to Lakeland, Florida that serves the Tampa Bay area in Florida, and is owned by Beasley Broadcast Group. Although the target audience of WiLD 94.1 is mainly people of ages 1849, its main competitors are currently iHeartMedia's combo of Top 40 WFLZ, and Urban Contemporary WBTP, along with Cox's Top 40 WPOI. WLLD's transmitting facilities are in southeastern Hillsborough County near the "Four Corners" approximately 30 miles southeast of Tampa, while its studios are in St. Petersburg. The station can be picked up as far as Cape Coral, Leesburg, Orlando and Okeechobee.