LIFE ITALIA S.R.L

L.I.F.E. Corporation is a Luxembourg start-up funded in February 2012. Here at L.I.F.E., we are introducing the concept of the "3rd Platform of Communication Company", engineering, designing and producing IP-protected multi-purpose independent wearable computers. We operate in Europe, with our design, R&D and production facilities in Milan and our administration in Luxembourg. In 2016 L.I.F.E. sàrl opened in Sierre, Switzerland with an office in Arch. Our electronics and logistics facility is located in Shenzhen, China. From our know-how we created two brands, X10Y and X10X, portrayed by our one and only mission: express your truth. Our expertise comes from the synthesis of the previous experiences of the founder and CEO Gianluigi Longinotti-Buitoni when he was president & CEO of Ferrari North America, CEO of Ralph Lauren Europe and from building goal.com. In Ferrari, he developed the world-first remote car-diagnosis service, within Ralph Lauren he familiarized with the apparel industry and in goal.com he created one of the most successful new-media platforms.