Ningbo Xinle Household Appliances Co.

In 1981, Xinle firstly made the washing machine with aluminum alloy inner bucket. From then on, Xinle's staff is aware that Xinle never develops without quality assurance. In 1985, Xinle introduced the manufacturing technology and production line of new-stream double-bucket washing machine of Japan's Sharp with the annual production capacity of 300,000 sets, gaining a leading position in domestic market thanks to reliable quality and advanced technology. Shortly afterward, Xinle gained trust from the customers by high quality products. In 1986, Xinle's production capacity and sales volume of washing machine outnumbered 600,000 sets, leading the domestic market. Meanwhile, holding the leading position in production capacity and sales volume of washing machine, Xinle was named "Grade Two National Enterprises" as the first batch in China's washing machine industry in 1987. In the same year, the state leader Zhu Rongji inspected Xinle and inscribed: "enhance product quality, expand the export, develop new products, enhance the grade of company and stand firm in the upcoming fierce competition". In 1988, our company introduced production technology and specialized facilities of full automatic washing machine from Japan's Toshiba Company, laying a solid foundation for large-scale production of Xinle's full automatic washing machine. In 1993, Xinle gained the export right, ensuring that Xinle washing machines are competitive in international market. In 1998, "Ningbo Xinle Household Appliances Co., Ltd" was formally founded, and produced washing machines in cooperation with Little Swan Group, a famous company in the industry. In 2000, Xinle invested a large amount of capital in completing the technical program of annual production capacity of 1,000,000 sets of washing machines and establishing two world-level advanced production and assembly lines of automatic washing machine. In 2001, Xinle successfully developed and produced high-class full automatic washing machine with stainless steel inner bucket. Keep a foothold in market and develop famous brand. Complying with the market discipline, Xinle ensures product quality and management and then enlarges output and scale when confronted with the contradiction of quality and quantity and gains its victory through high quality and famous brand. In 2002, based on its high quality products, Xinle's washing machine was entitled as "National Quality Inspection Free Products".