Zettasphere

Zettasphere was founded by Tim Watson, an email marketing consultant who has over 9 years of specialist Email Marketing experience working with blue chip brands. In addition to strategic consulting services, Tim is an email marketing trainer and frequently speaks at industry events. He's an active blogger not just reporting the trends but providing thought leadership on the opportunities and challenges in the industry. As well as posts here he's a regular contributor to the DMA Email Council and Smart Insights blogs, as well as a guest blogger for other marketing focused sites. He is an elected member of the UK DMA Email Council, supporting the email marketing industry and Chairs the Legal and Best Practice hub of the Email Council, authoring and reviewing DMA whitepapers and best practice documentation. If you'd like to know more about our view on email marketing then get our free strategy advice updates. "Tim's detailed knowledge and experience of email, coupled with his analytic mind, means he has been able to add huge value to the Aviva. Within in weeks of joining our agency team as a consultant, Tim helped us quadruple our testing opportunities and provided recommendations which helped immediately increase response."