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Important Details

  • In order to use the G2 integration, you must have G2’s Buyer Intent Subscription.
  • You must currently be on the business-tier of Koala — if you’re interested in exploring, book time with us to learn more.

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Syncing from G2

Upon connecting your G2 account to Koala, we will start to sync the buyer intent and page views from G2 into Koala and transform them into events.

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Intent Signals

Create intent signals from G2 events by accessing the Intent Signals settings page.
  • Click on the upper right corner on New Intent Signal.
  • Select the type of signal as G2.
  • Configure the event matching rules.
  • Give a name to your signal.
And you are good to go. You can use the signal for any notification, automation, or filter on Koala.

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Koala & G2 - Keywords and Event Mappings

Koala matches the G2 Signal Types and translates them into events on our side. Here is the mapping:
G2 KeywordsKoala EventsDescription
*comparisons*Viewed a comparisonThe user compared you with one of your competitors
*categories*Viewed a categoryThe user viewed a category page
*competitor*Featured as competitor alternativeYour product has been listed as alternative as one of your competitors
*ad.sponsored*Listed as sponsored productThe user viewed a sponsored ad of your product
*products.discss*Viewed discussions pageThe user viewed a discussions page of your product
*product_reference*Viewed product referenceThe user viewed a product reference page
products.featuresViewed features pageThe user viewed a features page of your product
products.pricingViewed pricing pageThe user viewed a pricing page of your product
products.reviewsViewed reviewes pageThe user viewed a review page of your product
reviewers.take_surveySurvey takenSomeone took a survey about your product