Important Details

  • In order to use the G2 integration, you must have G2’s Buyer Intent Subscription.
  • You must currently be on the business-tier of Koala — if you’re interested in exploring, book time with us to learn more.

Syncing from G2

Upon connecting your G2 account to Koala, we will start to sync the buyer intent and page views from G2 into Koala and transform them into events.

Intent Signals

Create intent signals from G2 events by accessing the Intent Signals settings page.

  • Click on the upper right corner on New Intent Signal.
  • Select the type of signal as G2.
  • Configure the event matching rules.
  • Give a name to your signal.

And you are good to go. You can use the signal for any notification, automation, or filter on Koala.

Koala & G2 - Keywords and Event Mappings

Koala matches the G2 Signal Types and translates them into events on our side. Here is the mapping:

G2 KeywordsKoala EventsDescription
*comparisons*Viewed a comparisonThe user compared you with one of your competitors
*categories*Viewed a categoryThe user viewed a category page
*competitor*Featured as competitor alternativeYour product has been listed as alternative as one of your competitors
*ad.sponsored*Listed as sponsored productThe user viewed a sponsored ad of your product
*products.discss*Viewed discussions pageThe user viewed a discussions page of your product
*product_reference*Viewed product referenceThe user viewed a product reference page
products.featuresViewed features pageThe user viewed a features page of your product
products.pricingViewed pricing pageThe user viewed a pricing page of your product
products.reviewsViewed reviewes pageThe user viewed a review page of your product
reviewers.take_surveySurvey takenSomeone took a survey about your product