This guide helps ensure your email recipients will be identified in Koala
utm_id
.
Note: You need to be logged in to Outreach in order to be able to install the plugin from the App Marketplace. No further action required after you’ve installed the plugin.
utm_id
parameter, as opposed to the ko_e
param.
The main difference between the two is that ko_e
takes an email address as is, and the utm_id
takes a base64 representation of an email, which obfuscates
the email field, as well as compacts the size of the URL for long emails.
You can use all the same steps above, but instead use a {{contact.base64_email}}
property in your templates.
base64_email
property in your Contact Object Schema
Email
is knownEmail
has been updated in the last 1 daybase64_email
output variable to the contact base64_email
property{{contact.base64_email}}
template property in all links to your website.ko_e
email param:utm_id
with a base64 email parameter:ko_trait_<property>
and includes it in the traits list.